The Nudge Experiment

A lot of people have been talking about the book Nudge recently. To quickly sum up, the book is about the irrational ways that people behave and the little things or ‘nudges’ that can be employed to create behavioural change.

I haven’t read the book yet, but it’s on my Amazon wishlist.

At work we’ve recently been having a problem with mice – the cold weather brings them in, apparently. The messiness of the our work kitchen seemed to exacerbate the problem, so two weeks ago, we had at least 10 ‘new’ Rocketeers join us.

The state of the kitchen has always been a pet peeve of mine –  if you make a mess, clean it up.  Anyway, after we got the exterminators in, I decided to run a little experiment in ‘nudging’ my colleagues to be tidier.


Two weeks on, I’m very happy to report that the experiment has been a success, the kitchen is in much less of a state than it was before and our furry friends have found new homes.