Nice Bits of Brand Experience

I’ve been sent a couple of links to some fantastic sites over the last week. The coolness of the first one won’t be too much of a surprise considering the brand, but the second one is quite unexpectantly brilliant (if you have have the patience for relatively slow load times). Nintendo’s internal creatives have done a [...]

Is Blogging Still Word of Mouth on Steroids?

As part of an initiative that’s just begun at work, I’ve begun to regularly to read and review books related to marketing, the Internet and PR. I’m currently in the midst of reading Naked Conversations by Robert Scoble and Shel Israel and although it was published in mid-2006, it still makes for fascinating and relevant reading. [...]

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