Spotted this poster this morning at Euston Square station.
And then got sent this video:
The Evening Standard lost me as a reader three years ago after I grew tired of their petty, vindicative and elitist writing and their silly, ongoing campaigns against Ken Livingstone.
Will this positioning translate into a different editorial tone now that Veronica Wadley’s left and Geordie Greig (ex-Tatler – not the most populist of titles!) and Sarah Sands (ex-Daily Telegraph) are on board?
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It’s a pretty interesting approach…Does it ring true with you as an ex-reader?
Pleased they’ve noticed that the paper sucks, but shame it’s taken 7yrs. If only London Lite would do the decent thing and fall on their sword too…